Dino Auciello becomes Partner at DLG

March 2nd, 2021
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The former editor and journalist was named a partner and shareholder on February 1st 2021.

DLG, the independent digital agency specializing in international luxury and lifestyle brands, has announced the promotion of Dino Auciello, to Partner and shareholder. Auciello, who was already a part of the company’s management team and is currently Head of Social & Digital Communications, has helped to contribute to the growth of DLG during his time at the company, demonstrating exceptional management skills that have been key to the growth of DLG in recent years.

He joins existing Partners Pablo Mauron (Managing Director China), Anais Leuba (Head of Finance), Iris Chan (Head of International Client Development), and Alain Zimmermann (Managing Partner, Board Member).“Dino has played a key role in the growth of DLG in recent years, we are delighted to welcome him to the Partners and shareholders of the company. Dino has been a versatile, talented, and incredible team player throughout the roles he has occupied at DLG and his excellent client and management skills have been key to helping grow the company in the last few years and  set solid foundations for our future. ” says David Sadigh, Founder & CEO of DLG.

“It is a real pleasure to join the circle of Partners, at a key moment in the development of the agency. Our HNWI client specialist model is attracting more and more international brands beyond watchmaking, and the recent addition of a talented creative team offers us many new opportunities,  ” says  Dino Auciello, Partner, Head of Social & Digital Communications. 

At Digital Luxury Group (DLG), we firmly believe in shared value creation and will continue to offer such opportunities to other team members in the future!


About Dino Auciello

Before joining DLG and digital marketing, Dino worked in journalism for the business magazine Bilan where he began his career as a journalist in 2010. Three years later, he became digital manager of the publication. In 2014, Dino joined the management team of Bilan as deputy editor. Joining DLG as Head of Marketing in 2017, Dino was responsible for marketing and business development, coordinating all external communications and event management. He now leads the Social & Digital Communications team as well as overseeing the role of Editor, International for Luxury Society, DLG’s editorial platform.

About DLG 

DLG is a leading independent agency for luxury and lifestyle brands.  The company offers digital marketing, social media, search, UX, performance marketing, e-commerce, creative and CRM services to international brands across its offices in Geneva, Shanghai and New York. It has developed unique expertise in defining and implementing impactful digital strategies that target sophisticated consumers through a combination of technological know-how, creativity and luxury savoir-faire. It currently employs more than 100 people.  DLG is also the publisher of Luxury Society, a trusted resource for luxury executives.  Luxury Society offers a global perspective on the industry with exclusive studies and reports; analysis and features; as well as in-depth interviews with industry heavyweights and thought leaders.

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